Welcome to The Itsy Factor! This site has grown out of my love and appreciation of all things beautiful, smart, and creative for children. My own daughters, “BeBe” and “Lolly”, serve as constant inspiration. You will see them here from time to time. If you forget who’s who, just think “Big” and “Little.”
An artist by trade, I earned my B.F.A. at Cornell University. I hail from Brooklyn, NY and am equal parts painter, mother, and writer. You will also see me as a regular contributor to Apartment Therapy’s Ohdeedoh, and on baby name blog You Can’t Call It “It”!
I welcome inventive collaborations with businesses I believe in, and would love to hear from you. Interested in advertising? Want to sponsor the blog? Let’s talk! Email me at email@example.com.